Marella Cruises has announced that January was its best sales performance month ever, marking a significant milestone in the cruise line’s history.

January trade booking numbers have surged by a strong double-digit growth, while direct has also seen substantial growth. 

This achievement underscores their commitment to providing exceptional experiences and value to its customers.

Marella Voyager off Bridgetown, Barbados
Marella Voyager off Bridgetown, Barbados

The lines fan-favourite itineraries, first-class customer service, and strategic partnerships have played a crucial role in driving this success. 

“We are incredibly proud of our team’s hard work and dedication, which have contributed to these outstanding results,” said Chris Hackney, Managing Director. “Our focus on delivering unforgettable cruise experiences continues to resonate with both our trade partners and direct customers.” 

The increase in trade bookings highlights the strong relationships Marella Cruises has built with its travel agent partners.

The line’s ongoing support and collaboration with the trade community have been instrumental in achieving these record-breaking numbers.

Marella Discovery 2
Marella Discovery 2

In addition to trade sales, direct sales have also shown significant growth, reflecting the growing demand for their offering.

The Marella Cruises user-friendly booking platform and targeted marketing campaigns have made it easier than ever for customers to plan and book their next cruise holiday. 

As Marella Cruises looks ahead to the rest of the year, the company remains committed to maintaining its momentum and delivering exceptional value to its customers and partners.

Source: Marella Cruises PR & Comms

Images: © 2025 TUI AG

Marella Cruises – My Cruise Blog


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